The Loro Piana family began as wool merchants as far back as the early 1800s, and were owners of two mills by turn of the century. Loro Piana the company was organized in 1924. Headquartered in Quarona, northern Italy, the company produces some of the finest and most sought after cloths in the world. The meticulous attention to detail from the earliest stages of their production process is legendary. Loro Piana controls each stage of their process to ensure their quality standards are upheld. Perusing their broad range of cloth options demonstrates why they’re regarded as the high standard in the industry for excellence.